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Register today for a chance to win!

SeedMaster in Australia

We want to serve you better - register your machine for a chance to win a parts package valued at $2000 AUD!*

If you are a current SeedMaster owner, we would love to hear from you. Please register your machine below or email info@seedmaster.ca. For each Australian serial number registered you will have an opportunity to win a machine specific parts package worth $2000 AUD retail price.

Why should you register your serial number?
SeedMaster has altered our approach to the Australian marketplace. For many years we have worked via an importer who did an admirable job distributing within their dealer network. In mid-2016, we made the decision to change directions and sell directly to dealer groups. With this change, we want to make sure we have all SeedMaster serial numbers in Australia up-to-date on our end so we’re able to serve you better.

Why did SeedMaster stop working with an importer?
Our choice was simple: we did not see a significant value added by a distributor for the percentage added to a high dollar capital expenditure, so we could not justify to end users the cost associated with that. Dealer groups have become much larger than they had been and many have annual sales equal to or greater than that of companies such as ourselves. Multi-location dealers have the capacity to create their own supply chain and back-up. In the end, this also brings us closer to our customers by one step.

Has there been success with the new approach to the Australian marketplace?
We are elated with our first-year entry into the Australian market direct to dealer. Sunrise Ag in the Mallee Region of Victoria has done a fantastic job and will be showcasing our products this coming seeding season.

What’s next for Australia?
Our intention is to add one dealer group per year in the core demand areas, and we are actively seeking Ambassador Farms where appropriate. We want to serve our customers well, so appreciate the patience of those who have our products in areas that currently do not have dealer coverage.

Questions?
Email Trent Meyer, our Executive Vice President.

*Only SeedMaster customers in Australia are eligible. Draw will be made on September 1, 2017. Must complete all required form fields to be eligible. One entry per SeedMaster serial number provided. Parts package will be specific to the machine type of the winner and hold a retail value of $2000 AUD.

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